seo-ai-visibility-scanner
SEO AI Visibility Scanner 🔍🤖
SEO AI Visibility Scanner is a structured scanning framework that evaluates a brand’s visibility across both traditional search engines and AI-powered discovery platforms. It measures SEO signals alongside AI visibility indicators to identify gaps and opportunities across the full search landscape. Built by GetPR.Buzz.
Overview
As search evolves from keyword-based results to AI-generated answers and recommendations, brands need visibility across both traditional search and AI-driven discovery. The SEO AI Visibility Scanner evaluates both layers — providing a unified score that reflects the complete modern search landscape.
Key Capabilities
- Traditional SEO Scanning — Evaluate keyword rankings, organic traffic signals, on-page SEO, and technical performance
- AI Visibility Scanning — Measure brand recognition across ChatGPT, Gemini, Perplexity, and Copilot
- Gap Analysis — Identify the gap between SEO strength and AI visibility
- Content Signal Scanning — Assess how well content communicates brand expertise to AI systems
- Authority Signal Scanning — Measure digital PR, backlinks, and authoritative brand mentions
- Unified Visibility Score — Combined SEO + AI visibility scoring in one unified index
Scan Types
| Scan | Description |
|---|---|
| seo-scan | Traditional search engine visibility and ranking signals |
| ai-scan | AI platform visibility across ChatGPT, Gemini, Perplexity, Copilot |
| content-scan | Content quality and brand expertise signals |
| authority-scan | Digital PR, backlinks, and authoritative mentions |
| gap-scan | Identify the gap between SEO strength and AI visibility |
| full-scan | Complete SEO + AI visibility scan across all signals |
Features
- SEO Signal Score — evaluates traditional search engine visibility and ranking strength
- AI Visibility Score — measures brand recognition across AI search platforms
- Content Signal Score — assesses content quality and brand expertise signals
- Authority Signal Score — tracks digital PR and authoritative brand mentions
- Gap Score — quantifies the gap between SEO and AI visibility
- Coverage Score — measures how completely the full search landscape is covered
- CLI support in Node.js and Python
- Benchmark dataset included (20 scanner cases)
- Lightweight, publish-ready, minimal dependencies
Quick Start
Node.js
npm install @getpr-buzz/seo-ai-visibility-scanner
npx seo-ai-scan "brand-name" full-scan 88 82 85 78 90 84
Python
pip install seo-ai-visibility-scanner
python -m seo_ai_scanner "brand-name" full-scan 88 82 85 78 90 84
Output
Brand: brand-name
Scan Type: Full Scan
━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━
SEO Signal Score: 88 / 100 [Excellent]
AI Visibility Score: 82 / 100 [Healthy]
Content Signal Score: 85 / 100 [Excellent]
Authority Signal Score: 78 / 100 [Healthy]
Gap Score: 90 / 100 [Excellent]
Coverage Score: 84 / 100 [Excellent]
━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━
Overall Scanner Index: 85 / 100
Priority Action: Authority Signal (lowest — act first)
AI Platforms Scanned:
Google Search: 88 / 100
ChatGPT: 82 / 100
Gemini: 82 / 100
Perplexity: 82 / 100
Microsoft Copilot: 82 / 100
AI Platforms Covered
| Platform | Coverage |
|---|---|
| Google Search | Organic, Local, AI Overviews |
| ChatGPT | Brand and content mention scanning |
| Gemini | Google AI search visibility |
| Perplexity | AI answer engine brand presence |
| Microsoft Copilot | Bing-powered AI search visibility |
Score Interpretation
| Score | Status | Action |
|---|---|---|
| 0–30 | Critical | Immediate visibility intervention required |
| 31–60 | At Risk | Significant improvements needed |
| 61–80 | Healthy | On track — optimise and expand |
| 81–100 | Excellent | Strong visibility — scale strategy |
Keywords
SEO AI Visibility Scanner · SEO Scanning · AI Visibility · Brand Visibility · Search Gap Analysis · AI Search · Content Signals · Authority Signals · GetPR.Buzz
Links
| Platform | URL |
|---|---|
| Website | https://getpr.buzz |
| GitHub | https://github.com/getpr-buzz/seo-ai-visibility-scanner |
| GitHub Pages | https://getpr-buzz.github.io/seo-ai-visibility-scanner/ |
| NPM | https://npmjs.com/package/@getpr-buzz/seo-ai-visibility-scanner |
| PyPI | https://pypi.org/project/seo-ai-visibility-scanner |
| Hugging Face | https://huggingface.co/datasets/getpr-buzz/seo-ai-scanner-benchmarks |
| Kaggle | https://www.kaggle.com/datasets/getprbuzz/seo-ai-scanner-benchmarks |
| Zenodo | https://zenodo.org/records/22009341 |
| Docs | https://seo-ai-visibility-scanner.readthedocs.io |
| SlideShare | https://www.slideshare.net/slideshow/get-pr-buzz-building-brand-visibility-and-authority-in-the-ai-first-digital-era/289334371 |
| Quora | https://www.quora.com/profile/GetPR |
About GetPR.Buzz
GetPR.Buzz bridges SEO and AI visibility — helping brands evolve from keyword rankings into a broader brand-visibility strategy recognised across traditional search and AI-powered discovery platforms.
License
MIT — GetPR.Buzz